IMPORTANT NOTICE REGARDING TEXT MESSAGING DATA

SMS messages sent by Spa Ambiance are transactional in nature, sent in response to customer inquiries and appointment requests. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time. Reply HELP for assistance.

Spa Ambiance DOES NOT share customer opt-in information, including phone numbers and consent records, with any affiliates or third parties for marketing, promotional, or any other purposes unrelated to providing our direct services. All text messaging originator opt-in data is kept strictly confidential. Text messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the Text Message services.

1. Information We Collect

We collect the following types of information:

Personal Information:

• Name, email address, phone number, physical address

• Opt-in records and timestamps for SMS communications

Non-Personal Information:

• IP address, browser type, device information

• Website usage patterns

Customer Communication:

• Records of inquiries and service requests

• Appointment details and preferences

2. How We Collect Information

We collect information in the following ways:

• Directly from you when you complete our website contact form

• When you call our business phone number and interact with our AI phone agent

• When you check a consent checkbox on our website form and submit your information

• When you book an appointment through our booking platform

• Automatically through standard web technologies such as cookies when you visit our website

3. How We Use Your Information

We use collected data for:

• Providing and improving our services

• Processing appointment requests

• Sending transactional SMS messages you have opted into

• Sending appointment confirmations, reminders, and follow-up communications

• Maintaining records of your communication preferences and consent

• Responding to customer inquiries and support requests

4. SMS Messaging & Compliance

By opting into our SMS messaging services, you agree to receive text messages related to your appointment booking and customer support.

Opt-In & Consent:

• You will only receive messages if you have explicitly opted in via our website contact form or verbally consented during a call with our AI phone agent

• Consent to receive SMS messages is never a condition of purchasing our services

• We maintain timestamped records of all opt-in actions

• We comply with the Telephone Consumer Protection Act (TCPA), CTIA guidelines, and all applicable laws

Opt-Out Instructions:

• You can cancel SMS notifications at any time by replying STOP

• You will receive a final confirmation message and no further messages will be sent unless you re-opt in

• All opt-out requests are processed immediately

Message Frequency & Content:

• Message frequency varies based on your interactions with our business

• Messages will be directly related to appointment booking and customer support

• We do not send promotional content without specific marketing consent

Help & Support:

• Reply HELP for assistance or contact us at [email protected]

• Customer support is available during business hours

Carrier Information:

• Standard message and data rates may apply

• Carriers are not liable for delayed or undelivered messages

• Supported carriers include AT&T, Verizon, T-Mobile, Sprint, and most regional carriers

5. SMS Data Protection Statement

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

6. Information Sharing & Disclosure

We do not sell, rent, or trade personal information under any circumstances. We may share information only with:

• SMS aggregators and providers solely for delivering messages you have consented to receive

• MassageBook, our appointment scheduling platform, solely for the purpose of processing your booking

• GoHighLevel, our CRM and communications platform, which acts as a data processor to store contact records, manage communications, and facilitate appointment scheduling on our behalf

• Legal compliance if required by law or valid court order

All of the above categories exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.

7. AI Voice & Communication Technology

Spa Ambiance uses an AI-powered phone agent to answer inbound calls and assist with appointment booking. When you interact with our AI phone agent:

• Your call may be processed to provide the requested service

• A booking link may be sent to you via SMS during or after the call only if you have explicitly opted in

• Voice interactions are used solely to assist with your appointment request

• No voice data is sold or shared with third parties

8. Data Retention

We retain your personal information for up to 2 years from the date of your last interaction with our business. After this period, your data is securely deleted unless we are required by law to retain it longer. You may request deletion of your data at any time by contacting us.

9. Data Security

We implement reasonable security measures to protect your personal information including:

• Secure access controls

• Encryption of sensitive data

• Regular security assessments

• Restricted access to personal data on a need-to-know basis

10. Cookies & Tracking

Our website uses basic cookies to ensure proper website functionality. We do not currently use advertising pixels, Google Analytics, or third-party tracking technologies. You may control cookies through your browser settings.

11. Third-Party Services & Platforms

Our website and operations use the following third-party platforms:

• GoHighLevel — CRM, communications, and automation platform acting as our data processor

• MassageBook — Appointment scheduling and booking platform

We are not responsible for the privacy practices of these platforms and encourage you to review their respective privacy policies.

12. Your Rights & Choices

You have the right to:

• Access, update, or delete your personal information

• Opt-out of SMS messages at any time by replying STOP

• Request information on how we process your data

• Withdraw consent at any time for future communications

• Request a copy of the data we hold about you

To exercise any of these rights contact us at [email protected].

13. Children's Information

Our services are intended for individuals 18 years of age and older. We do not knowingly collect personal information from children under the age of 13. If you believe we have inadvertently collected information from a minor, please contact us immediately and we will delete it promptly.

14. Third-Party Links

Our website may contain links to third-party websites such as our booking platform. We are not responsible for their privacy practices and encourage you to review their policies.

15. Changes to This Privacy Policy

We may update this policy periodically. The latest version will always be available on our website with the effective date. Continued use of our services after any changes constitutes your acceptance of the updated policy.

16. Contact Us

If you have questions about this Privacy Policy contact us at:

Spa Ambiance 996 Howard Avenue, Biloxi, MS 39530 Phone: 228-967-7619 Email: [email protected] Website: spaambiance.net

By using our website and services, you consent to this Privacy Policy.